Negotiating Skills

Negotiations are not about winning and losing but about building good business relationships.

This workshop, which is highly interactive, provides delegates with both the theory and practical skills to arrive at a win-win solution every time.

This workshop is aimed at anyone who has had to negotiate, be it from a buyer’s, a seller’s or a manager’s perspective.

Training Methodology

The emphasis of the workshop will be on learning by doing through practical exercises, role-play and feedback.

The instructional format will include:

  • Lectures
  • Group discussion
  • Group work
  • Training videos

Course Content

  • Preparing to negotiate
  • Attitude to negotiating
  • The stages in the negotiating process
  • Negotiating styles
    • When and how to use them
  • Managing a negotiation
    • Maintaining a positive business relationship
    • Managing conflict
    • Breaking deadlock
  • Getting the best deal
    • Gaining concessions
    • Improving profit margins
  • Closing the negotiations
    • Achieving a win-win solution

Course Presenter

Brendan Regan, Managing Director, Western Management Centre

Brendan has worked for the last fifteen years in the area of Management Training specialising in Marketing, Sales, Time Management, Personal Development and Customer Care.

Prior to joining the Centre he worked for fifteen years with a nation-wide distribution company as Marketing and Administration Manager. He also worked for a number of years with the Bank of Ireland.